The Russian Patent and Trademark Office agreed to recognize Red Bull as a famous trademark in Russia, according to a claim filed by Red Bull GmbH (Austria), as stated at its website. The brand is recognized as famous under the 32th Nice class (non-alcoholic beverages, soft drinks, juices, and energy drinks).
According to a public opinion poll conducted by the VTsIOM (Russian Public Opinion Research Center), the brand is known to most of the poll participants. A poll conducted by Levada Center has shown that the brand is familiar to 99% of the respondents. These results have proved that the trademark has a wide recognition in Russia, as stated in the RUPTO’s press release.
Legal protection of a famous trademark is permanent. Even more, legal protection of a famous trademark also covers categories of goods where the trademark is not recognized as famous, if the use of this trademark by a third party for these goods would be associated by customers with the fact of possessing exclusive rights to the trademark and thus could potentially harm the rightful interests of its owner.
Red Bull GmbH is an Austrian energy drink manufacturer. It is widely known as a sponsor and founder of numerous automobile and motorbike competitions.